Floor Is Lava: Developer Diary | AdSense Rejection and an SEO Tutorial Site (July 6, 2026)

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Monday, July 6, 2026


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AdSense rejection, and why

Google AdSense rejected the Floor Is Lava website tonight; policy violations, low-value content, doesn’t meet Publisher Network criteria. The likely cause: the game lives entirely behind a canvas element, so Google’s crawler can’t actually see it or tell what it’s about. Fix in progress: add real text and pages describing the game.

Fingerprints, and a reinstated help button

Spent the evening on Android SHA-1 fingerprints for Firebase (a genuinely fiddly command-line process) and building out the app-only version of the game alongside the existing PWA. Also caught and fixed a regression: the help button had quietly vanished from the top nav bar back in version 243 and never came back; reinstated tonight at v277.

Kicked off a Claude Cowork task to auto-build an SEO-focused tutorial website for the game from screenshots and documentation: a genuinely clever use of automation for a job that would otherwise eat days.

Read what happens next in the dev diary: the next entry.

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